Fast growing training licensing company gives FSB membership to national clients

Performance for Sales Limited (PFS) has announced an exciting new development following its launch in 2024.

Based in Darlington and covering the UK, PFS offers training licensing opportunities to agencies, advisers and accountants who work with and support ambitious SMEs.

The training is centred around The Marketing Performance Framework® - a registered product that is re-positioning the management process of marketing so that SMEs can use that to create plans, motivate teams and increase efficiency in their operations.

As part of the new license packages, PFS will contribute £195 towards FSB membership, meaning that for sole traders, membership will be fully funded. This initiative is designed to support both established businesses looking to diversify and individuals taking their first steps into self-employment.

Margaret Bradshaw, Director of Performance for Sales, said: "We are absolutely delighted to offering this as part of our packages for training partners. I am a member of the FSB myself and feel that the support offered is second to none. This is an exciting move for us and we believe it’s vital that small businesses work collaboratively.

“PFS is a disruptive business as we are tackling a big issue. There are so many mixed perceptions of marketing and too often marketing is misunderstood as ‘just doing a graphic’—but it is so much more. Through The Marketing Performance Framework®, we are equipping SMEs with the clarity, structure, and confidence to use marketing as a driver of growth, innovation, and long-term success.

“The FSB offers an extensive range of support to businesses and we are passionate about working with our training partners with the long term in mind, so this move demonstrates our commitment to doing just that."

To find out more about becoming a PFS training partner, why not join one of our free monthly discovery sessions?

More info